Thursday, October 1, 2009

Why does Porsche call the white in the sports cars Carrara White instead of Carrera White?



If you have ever asked this question, you are one of the few people that noticed the color is called Carrara White and not Carrera white.  Carrara is not a typo or a spelling mistake.  Unbeknownst to most, the name of Porsche’s white in the sports cars is derived from a very fine Italian marble called Carrara Marble.  The minerals of the Carrara marble are among the most known Italian minerals.  These minerals are characterized by the shape of their crystals and their incredible transparence and sharpness.  The Carrara marble has been used for thousands of years and is one of the most popular marbles; it has been widely utilized by famous sculptors such as Michelangelo and Canova (webmineralshop.com).  Porsche is very good at coming up with different and interesting color names, like Carmona Red (formerly known as Carmon Red), more info on that one in a future post, so stay tuned…


Isaac Feldman

Beverly Hills Porsche








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